I’ve been a small business owner for 5 years now and when I tell people what I do, people love to hear our story of how we got started and how we run our business. I get a lot of “That must be so fun!” Which it is, no lie. I love what I do and have had a lot of fun this whole time.  However, we never really get to the part about how HARD it is to run a business, especially a small business as most of the time, the owner/founder is not just creating products, we are also doing the marketing, social media, inventory management and so much more.  My sister and I do have a team that helps us run parts of the business but I also have plenty of friends that just do it all themselves which I think is amazing and so incredibly hard.  I’ve been wanting to share more about my business and also help out other small business owners so I thought it would be a great time to start with just what it really entails to be a small business owner and the 4 things that I’ve found to be the […]

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Note: Some links in this post are affiliate links which means I may make a commission if you purchase through my links.  I truly appreciate you supporting my blog and hope that you find this information helpful! Over my many years of blogging, I’ve gotten so many questions about how to start a fashion or style blog.  The big topic these days is how to make money blogging and while that is very important and something that I love to help other bloggers out with (check out the bottom of this post for more on that!) the foundation of your blog is where you really need to put your focus in before you even jump into making money from it.  Even if you already have a blog, this post will still be a great reference for you to make sure that you’ve got all the pieces in place to help you grow your traffic and monetize your blog.  First thing that I have to mention is that yes, you will need to invest some money in this. As they always say, it takes money to make money.  The good thing about starting your fashion blog is that it doesn’t cost […]

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I sometimes am not able to keep up with my blog but I’m usually pretty active on instagram.  My sister is also the same and we agree that instagram is our favorite social media app.  And you probably know that we own t+j Designs and our business is everything to us.  We are always working on our business and finding new ways to grow it. GROWING OUR BUSINESS THROUGH INSTAGRAM We really decided to grow our instagram this year based upon what we were seeing in the social media world and how it was translating to our business based on brand awareness, more visitors to our site, more customers and more sales.  As with all our business decisions, we had put together a strategy before we launched into growing our instagram accounts and found that in a short time, we had stellar results!  Before we knew it, each of our accounts (my sister’s account, my personal account and our business account) had increased by 20,000 followers in less than 6 months! When we weren’t concentrating on it as much it took us nearly a year just to get 5,000 followers so to see this kind of growth made us very […]

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